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The Customer Insight Builder™

Build Stronger Client Relationships and Close More Deals

The Customer Insight Builder™ workshop gives your team the tools to connect authentically with clients, adapt to their unique behaviors, and foster trust in every interaction.

With these skills, your sales professionals can increase conversion rates, strengthen client loyalty, and create lasting impressions that drive repeat business. It’s the missing piece to unlock the full potential of your sales strategy.

CLIENT MISUNDERSTANDINGS COULD LEAVE MONEY ON THE TABLE

When Connection Fails, Even the Best Sales Processes Fall Flat

You have a foolproof sales process, and you've hired talented people to execute it. But what happens when your sales team doesn’t connect with the customer right out of the gate?

Every client interaction is an opportunity to build trust — or to inadvertently push them away. Without the ability to understand and adapt to different customer behaviors, even the best processes are doomed to underdeliver.

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Failure to Connect = Missed Opportunities

Customers who feel misunderstood or misaligned with your salesperson are far less likely to buy.

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Damaged Relationships

One-size-fits-all sales strategies can alienate clients and tarnish your brand’s reputation.

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Team Frustration

Low conversion rates in your sales team lead to increased frustration and turnover.

Master the Art of Genuine Connection

Drive Sales and Retain Customers Through Tailored Connections

The Customer Insights Builder workshop equips sales professionals and customer-facing teams with the skills to connect authentically with clients and deliver results. It's not a new sales process; it’s the missing piece that enhances your existing strategy.

By mastering these skills, your team can close more deals, strengthen client relationships, and deliver exceptional service that keeps customers coming back.

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Increase Sales Conversion Rates

Build trust and rapport quickly to drive decisions in your favor.
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Strengthen Client Retention

Cultivate lasting relationships that keep customers loyal to your business.
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Adapt to Any Customer Personality

Deliver tailored experiences that resonate with different communication styles.
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Establish Trust, Clarity, and Purpose

Through personalized assessments and actionable insights, you’ll create a culture where every interaction feels aligned and every effort builds toward success.

What our customers are saying

"The two half-day workshops were nothing short of excellent. Our team came away with a greater understanding of how to better connect and serve each other and our partners in a more meaningful way."

Andy Turner President & CEO, Burkle North America Inc.

Cyndi Graves speaking to a group of leaders
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Frequently Asked Questions

How does this workshop fit with our existing sales process?

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How long does the workshop take?

Don’t Miss the Opportunity to Transform Your Team’s Results

Your Next Big Win Starts Here

The difference between a missed opportunity and a lifelong client is the ability to connect. The Customer Insight Builder™ workshop is your team’s key to mastering authentic, results-driven client relationships. Take the step now to unlock their potential and drive lasting success.